Zaca Life : When starting the US economy was in the great recession, we bootstrapped our business. There was no marketing budget, only product. Our first batch of Zaca was sampled to friends, co-workers, health enthusiasts anyone who wanted to try. Of course this was after giving it some good quality testing ourselves. The positive feedback was tremendous, and word started spreading. Still to this day not much has changed, we rather our product speak for itself. We think of Zaca more than just a product, it’s a way of life.